Online Payment Trends for Brazil in 2025
By CommerceGate Insights Team
January, 13
8 minutes read
Online Payment Trends for Brazil in 2025
Online Payment Trends for Brazil in 2025
Brazilian consumers are increasingly embracing online shopping. A recent study by Opinion Box and Octadesk reveals that 56% of Brazilians are making more purchases online than in physical stores.
The convenience of e-commerce has become a significant factor in purchasing decisions, as 88% of Brazilians shop online at least once a month, and 50% plan to increase their frequency of online shopping over the next 12 months.
Read More: Process payments in Brazil with ease: a practical guide
These numbers underscore the growing reliance on digital platforms, with merchants needing to prioritize user-friendly interfaces, secure payment options, and seamless transaction processes to capture this expanding market.
Mobile-First Purchasing Habits
Smartphones are at the heart of Brazil’s e-commerce boom. The study indicates that 73% of Brazilians prefer using their smartphones for online purchases, highlighting the importance of mobile optimization for e-commerce websites and apps.
The preference for mobile devices aligns with consumer expectations for convenience, whether through mobile wallets, app-based transactions, or one-click payments. In fact, 37% of Brazilians already use one-click payments, a feature that streamlines the checkout process and reduces cart abandonment rates.
The Role of Payment Methods
Payment methods are a decisive factor for Brazilian consumers: 35% of online shoppers are influenced by the payment options available, highlighting the need for merchants to offer a wide range of payment methods tailored to local preferences.
Credit card installments remain a cornerstone of Brazil’s e-commerce ecosystem, responsible for 52% of all online transactions. This method allows consumers to split payments over several months, making larger purchases more accessible.
Read more: How to accept credit cards in Brazil: everything you need to know
Pix, the instant payment system introduced by Brazil’s Central Bank, has rapidly gained traction, accounting for 24% of e-commerce transactions. Its speed and convenience, paired with zero hidden fees, make it a favorite among consumers and merchants alike.
Read also: Scale your business in Brazil: the definite guide to Pix
Additionally, the study highlights evolving consumer behaviors around recurring payments and stored payment data. 23% of Brazilians schedule recurring payments, and 44% save their payment information for future use, showcasing a shift towards more predictable and efficient transaction habits.
Cross-Border E-commerce on the Rise
Cross-border markets are reshaping Brazil’s online shopping preferences, with 72% of consumers having purchased from foreign e-commerce stores. The demand for international products and competitive prices is driving this trend, but it also comes with expectations for localized payment methods and transparent pricing to minimize barriers.
Merchants looking to tap into the cross-border e-commerce market must prioritize payment solutions that cater to Brazil’s unique financial landscape while ensuring trust and reliability in transactions.
Plug into LATAM with CommerceGate
CommerceGate offers tailored payment solutions to help merchants meet the demands of Brazilian consumers while safeguarding their operations against fraud.
- Advanced Pix Solutions: With static Pix QR codes for repeat payments and advanced fraud prevention, CommerceGate boosts payment efficiency. Unique QR codes tied to individual tax IDs ensure secure, seamless transactions for merchants and customers alike.
- Lightning-Fast Transactions: CommerceGate’s Pix solution achieves an industry-leading average transaction time of just 3.7 seconds, enhancing user satisfaction and reducing friction during checkout.
- Instant Access to Funds: Merchants gain instant access to funds with no foreign exchange fees applied, ensuring transparency and predictable cash flow.
- Decades of Fraud Prevention Expertise: Leveraging best-in-class tools powered by AI, CommerceGate provides robust protection against fraud, giving merchants peace of mind in every transaction.
By integrating CommerceGate’s cutting-edge solutions, merchants can unlock the full potential of Brazil’s e-commerce market. Contact us today and boost your business in Brazil!